What a Real Website Health Score Looks Like: 5 Sites Scored

I built the Website Health Score tool to give site owners a fast, honest assessment of their site’s technical health. It checks speed, SEO, mobile responsiveness, security (SSL), and conversion readiness — then spits out a grade from A to F.

But I wanted to see how it performed on real sites. So I ran five of them through the tool. Here are the results.

Site 1: Local bakery’s WordPress site

Score: D (62/100)

The bakery had beautiful food photography but a disastrous technical setup. No SSL certificate (Chrome flags it as “Not Secure”), no meta descriptions on any page, and four broken internal links. The most interesting finding? Their menu page was 12 MB because of uncompressed images. A single round of compression would push them to a C or B.

Site 2: Shopify fashion store

Score: B (78/100)

A mid-sized clothing store with about 200 products. Shopify handles SSL and mobile responsiveness out of the box, so those checked out fine. The tool flagged missing alt text on product images (about 60% were empty) and duplicate title tags across similar product pages. The conversion readiness check noted there was no exit-intent popup or trust badges above the fold.

Site 3: Nike’s homepage

Score: A (93/100)

I expected a near-perfect score from a billion-dollar brand, and Nike delivered. SSL, speed, mobile, headings — all clean. The tool’s only flags were a few images lacking descriptive alt text and no visible cookie consent banner on first load (the tool’s conversion module flags missing GDPR/privacy signals). Honestly, 93 is about the ceiling for any site.

Site 4: A basic HTML brochure site

Score: F (31/100)

A local service business running a five-page HTML site from 2017. No SSL, no viewport meta tag (so it’s not mobile-responsive), slow server response (1.8 seconds TTFB), and all pages were missing title tags entirely. The tool basically lit up every red light. The owner probably doesn’t even know they’re losing customers because the site breaks on phones.

Site 5: Roshaan.me (my own portfolio)

Score: A (89/100)

I’m happy to say my own site scored well — solid A. But the tool caught things I’d overlooked: two images without alt text, missing Twitter Card meta tags, and a slightly slow TTFB (0.9s) because of the serverless function cold starts on Vercel. More on what I fixed in a future post.

What the tool checks

The health score evaluates five categories: page speed (Core Web Vitals), on-page SEO fundamentals, mobile responsiveness, SSL/HTTPS security, and conversion-readiness signals. Each category contributes to the overall letter grade.

Want to see how your site stacks up? Run it through the Website Health Score tool — it takes about 10 seconds.